Weight-Loss Supplement Red Flags

Use extra caution when marketing promises certainty, speed or dramatic outcomes that outpace credible evidence.

Guaranteed outcomes

Body-weight outcomes vary; certainty claims deserve skepticism.

Disease-treatment language

Dietary supplements are not permitted to market themselves as treatments or cures for disease without drug approval.

Testimonials as proof

Dramatic personal stories do not establish typical results.

Ingredient leap

Evidence for one ingredient should not be presented as automatic proof for an entire formula.

Commercial example: see how we apply this framework to Liv Pure.